MCO ACADEMY – knowledge we create together

Media city odense

Courses in Journalism, Marketing & Communication.

USER NEEDS: BECOME AN EXPERT IN THE METHOD THAT CREATES RESULTS WORKSHOP

WORKSHOP

:: 11. MARTS, 2025 ::

User needs are gaining ground in the world and in Denmark, where several media outlets have achieved significant growth This workshop is for you who want to learn the “User Needs” method and create better and more relevant content. Behind the workshop are experienced journalists who have successfully implemented the method at a number of media outlets and organizations.

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Registration

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PRICE: 5,360 DKK + VAT | PU-support: 1,300 DKK.

WHAT IS MCO Academy?

MCO Academy is further education and upskilling that we create together for mutual benefit. That's the short version. An MCO Academy course is always created in collaboration with one or more companies from the industry, ensuring a direct link between theory and practice. This means that courses in MCO Academy are not off-the-shelf products, but are always developed in close collaboration with those who will use them. This ensures that we get the optimal benefit while also ensuring an incredibly competitive price for cluster members due to their own involvement.

MCO Academy offers targeted courses for a wide range of employees, providing both further education for seasoned employees and for new employees who lack specific skills and competencies.

All of MCO Academy's offerings can be found on this website with online registration. Members of Media City Odense receive a special MCO price on all courses.

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Positive feedback from those who have already attended courses with MCO Academy."

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Other Courses and Events

We offer a range of exciting learning experiences within various media areas.
Get ready to explore a world of media events and courses with MCO.

Vision for MCO Academy

With our feet in the reality of our members and our hand in the cloud of knowledge, we create solid and targeted continuing education for the benefit of the entire industry. MCO Academy gathers the challenges of the media and tech industries and creates solutions across the board, because we believe that people grow through each other's presence and are strengthened through community.   

The whole thinking behind MCO Academy is based on the idea that if we dare to share our challenges, we create better solutions together. So rather than fighting for the same profiles for specialized positions, we build them together and create targeted, effective and practical further training that lifts employees professionally as well as socially. 

MCO Academy is not a closed club. On the contrary. We believe that we grow together when we encounter new perspectives, become creatively inspired and develop new and meaningful relationships. So whether it concerns newly hired employees who lack competencies within a given field, or whether it is upgrading experienced employees, MCO Academy is your solution.

Good to know about courses at MCO Academy

We have gathered everything worth knowing about courses at MCO Academy. Get a grip on all the fine print by reading the following applicable rules and rights.

Payment

Media City Odense will send an invoice on the course amount after sign up.
Participation payment will not be refunded in the case of late cancellation or no shows.

Cancellation/no-show

It is possible to cancel a course without charge 30 days before the start of the course

If you cancel too late or don't show up, it is not possible to get a refund. This also applies in case of illness. On the other hand, it is allowed to replace a sick or absent participant with another participant from the same company.

Cancellation of course

If a course is cancelled, all paid fees will be refunded. Any costs incurred by the individual participant (e.g. transportation or hotel) are at their own expense.

Media City Odense will always inform about changes/cancellations directly to the individual participant as soon as possible. This will happen either via email or telephone.